Real Estate: The Great Recruitment- Why?

The great recruitment is going on in real estate, why, what’s going on here, right when you go work somewhere else? Is it sustainable? What’s different? Is anything fundamentally changing? Do you have access to the right people where this would be? Do you have the ability to make any type of changes? Do you have an impact? Do you matter? Is anyone listening to you? So those are some of the things that we’re going to kind of talk about right now with a great recruitment.

So yesterday I’m called up and I’m like, I’m like, this is other BS and I want you to come work with us. And I’m like, Oh, that’s great.

That sounds amazing, right? Tell me more. And he’s like, Oh, you’ll listen to me. I’m like, sure, go ahead. So this is like the national recruiting director and they’re talking about it and they want to recruit, like our whole firm to like, go do this. So now we get recruited. Like, I have no idea how often Shawna probably gets at least five of these calls on a weekly basis to like all we’ve seen your numbers and we think you would be a great fit with us. Oh, that’s nice to know. Right.

So as you start to look through this, everyone’s always calling and trying to tell you that the grass is greener on the other side, just as we just spoke about with the massage therapist. See that episode if you want to know more like story time, the massage therapist. But these issues always come up. There’s always going to be something that you as an agent have a challenge with. So right now in our current market, I’ve never seen anything like this. We’ve been doing it for a long time and now we have multiple offers. We have things going crazy. We have people paying a price.

We have as listing agents, you’re getting so many calls, the agents not following directions, you being pushed in different ways. You know, now you have buyers and all of a sudden there’s not properties for them. And now it’s just ridiculous what’s going on in the hours that you’re having to work in the time of day in night that people need you, the response time, the urgency, how are you handling all of these things? So I feel the stress. I understand that each agent out there who’s listening to this has been like I never been through this.

Mike in my life is crazy right now. And you are probably working harder than you ever have, much, much harder than you ever have. And the grass is not greener no matter where you go. It doesn’t matter what shingle is on the wall. What ultimately matters is you you is the agent, how much you care, how much you try, how much you give of yourself to the client. That’s ultimately what matters. It doesn’t matter if the market’s slow, if interest rates are up, if interest rates are down, if there’s tons of inventory, it’s going to change. All the variables are going to change. But the one that stays consistent is you. And it has to do with how you wake up in the morning in do you wake up on the right side of the bed and have that great attitude.

If you work here with us, you probably do. The reason for that is we want to work with great people, right? That’s the common denominator that really matters. You have to be a great person. You have to care. It has to matter to you. And when you do that, you will go the distance for your client. You’ll succeed in any type of market. It doesn’t really matter. We strive to provide you with the best resources, the best tools, right. The best access, whatever that happens to be.

But at the end of the day, it really comes down to your relationship directly with the client. We can have things like this and that each morning and we can have this discussion. But all that’s really trying to do is give you a little bit of knowledge, push you in the right direction and have you start your day at a consistent time and do the hardest thing right after this. We’re just trying to create a habit. It’s kind of like time blocking, right, or blocking this time right now, immediately thereafter, you’re going to do something that’s important.

So if somebody is ever promising to do something, you have to understand that there’s all types of buzzwords out there. I’m sitting there talking to this guy from Sothebys and he says, like all these buzzwords, I’m like, you’re going to try again, right? And always hit me with they’re like, you know, we have like a great team and we have all these synergies and we have, like new technologies and we’re building by agent, by agent.

And I’m like, OK, so you haven’t told me anything, right? Like, what do you actually do? Give me something that I can latch on to tell me what makes you the person that you are. Right. And it’s like, well, you know, it’s all about and says the same words again. And I’m like, yeah, you kind of lost me, but whatever. Right. And what it ultimately does come down to is set in this pattern, getting up each morning and doing the right things. Ladies and gentlemen, you’re going to be pushing all different types of directions. You’re going to be pulled by your family. You’re going to be pushed by your clients. You’re going to be upset with other agents that are in the industry, upset with deadlines. You’re going to have challenges galore. And ultimately, it doesn’t matter, I would love to say that it matters who we are, but at the end of the day, it does come down to you be self determined to have your own success. As you as an agent, you can rely on us for certain things. Right. But there’s no one out there who is going to be able to take care of you better than you. We’re going to help you. We’re going to be investing in technologies.

I know how much money we spend in each of these different forefronts. I know that on a daily basis, I wake up and my main goal is to help you to look out for you as an agent, to make sure that we’re doing the right thing for you. Right. Because we ultimately do care. You’re allowed to come to us and we’re encouraging you to come to us and tell you things that tell us things that you need, things that you want, things that would make your world better. Right. How can we have a better balance? How can we do things more efficiently? That’s why we started with a support family. These are all very important items.

And also, if you’re logging in live today, we do have BUYA workflows, so we’ll be excited about that with our weekly work sessions for agents. So we’ll have that today. And that’s a great thing to tune into, you’re allowed to tell us like, hey, the industry’s changed, we need these different tools, we need this to happen. Just let us know we’re working through each of these steps, each of this process for you to be better. It starts with something like a pandemic and it’s like, oh, we need to change this. OK, let’s do it. Oh, we have all these multiple offers and things going above price. OK, let’s make some modifications there. Let’s teach, let’s learn. Let’s get better together every single day. And ultimately that’s what it comes down to. And there’s no one that can recruit you. There’s no one that can lead or guide you better. It’s all about you.

Episode Recorded Live on YouTube 4.27.21

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