Badass Award Winner Rachel Wester – Hey, guys, Shana Acquisto, broker of Acquisto Real Estate, and this is Rachel Wester, high realtor with Acquisto Real Estate and oh my gosh. So we just did Stacy’s update. And Rachel is here to talk about her listings. Rachel’s been like going on listing, appointment listing, appointment listing, appointment galore. And then Stacey just said you had how many last week?

Badass Award Winner Rachel Wester

I had three under contract to two of them were listings. One was a buyer. But and I have another one going live this weekend.

Ok, so you guys, what does that mean? If you were able to secure and get sellers in this crazy market where nobody’s really wanting to sell? We don’t have any homes for our buyers. But you were able to go and dig in and find these. What does that mean?

I think it means something. I’m waiting to see if anybody is going to chime in, but it means something to me. And I think you guys know, I think we have a new badass, you guys. What do you think?

I know. I’m so excited. So there’s a new rule with this. You have to wear it every day. Oh, like every day.

Yeah. So way to go, Rachel. You have really exceeded everyone’s expectations. We all want to hear about how you’ve done it, but we want to say congratulations because it doesn’t go without a lot of blood, sweat and tears and hard work. And, you know, we know it’s difficult.

So way to go. Well, we’re so proud of you. Thank you. This feels good. Like I mean, I always thought it would be fun, but I mean, it really I don’t know. It does feel good because it because it means something. And so I want to keep it. But I also hope somebody steals it from me just because it’s really it’s really fun. I think everybody needs it is a chance to get this.

It feels good, but you have to earn it. And she totally did. So, you know, I would love to start off by talking about this. So let’s I want to ask you. So how did you how did this all come about? How did you get to this point today where you have these listings secured?

Oh, man. Well, I mean, it’s been it’s been seven years in the making. So it doesn’t happen overnight. No, really, most of it’s just been a relationship building. And I do spend a lot of time on Facebook, but in next door. But I’m really trying to build connections with people. And I think it’s about just you know, I try to provide a lot of advice truly with no strings attached because you don’t know where this is going.

And so I just try to be available. I try to provide that and, you know, just do a really good job for people. And it sounds simple, but it’s, you know, just over time, I think that, you know, that catches and people know what you’re doing for them. And people you’re top of mind when people think about needing a real turn. And I know just sharing what I’m doing.

And a lot of people have noticed, hey, the market’s crazy. Maybe we should take advantage of this. And just again, it’s just been those relationships. And I’ve really tried to focus on just the people I know, my relationships versus, you know, like some cold lead out here, cold calling or whatever it is. It’s you know, you already know a lot of people.

And if that word of mouth gets around in those referrals, you know, like one of my current listings, his brother had moved here from California and had just sold them a house. And then they saw how that went. He was like, whoa, when the market’s hot. So then we started talking. And so now we’re, you know, we’re selling his house. So, you know, just keep doing a good job for people. It will catch.

And then providing that, you know, advice, I do a lot like I’m next door. You can’t, like, self promote, but I’ll go on there and provide advice or just my opinion on things when there are those three common people, people will see that. And I know that’s how I got like to listen.

Appointments are like we really liked what you said there. And I think it’s just, again, being authentic, being forthcoming, being like, hey, I’m happy to provide you with advice and seriously no strings, because when you’re desperate, people can tell and when you’re really just there to help, like, hey, yeah, what can I do to help? And sometimes it pans out, sometimes it doesn’t, you know.

Yeah. Lay in that groundwork. And I will say that you know, you are really good at sharing on Facebook. I mean, you do that and people pick up on it and they can relate to something that you’re saying. So it’s it’s repetition, social media and then building those relationships, like you said, and being consistent and intentional and genuine. So if you’re just offering advice, people will know if you’re like, you know, try fish and be Scelzi. Or I think they can also feel if you are being genuine.

So I think you do a really good job of that and you share personal things on Facebook and open up so people will feel like they can open up to you. So way to go. You do a great job at that. So let’s talk about growing and leveling up to the next step. So we’ve talked about there’s some challenges there.

And, you know, Rachel came to us last week and she’s like, you know, I love being here, but I don’t want to, you know, I want to I want to be able to to grow and to move forward. And it’s kind of challenging. You know, how do we do it? We sit down and and talked about some things, but, you know talk to us about that.

OK, so one of the things Acquisto already does such a great job of is just the support that you guys provide us with, you know, from our marketing, with Megan to Stacey, with the transaction coordinating to Logan, who’s being. Our signs and our lockboxes, like all of that stuff, is taken off our plate, so we really can just focus on going out, find building relationships, finding glance, which is amazing when I’m at a point where I have like too many coming in a ridiculously good problem to have. But I don’t want to be turning down business.

And I think such a huge piece of it and a big piece of getting me where I am now, even before I came to Acquisto, was, you know, outsourcing as much as I could and letting people help me because, you know, yeah, you’re paying people to help you. But again, if I’m turning down business because I don’t have enough help, I mean, zero percent of zero zero. Right. I mean, that’s moving forward. What I’m going to have to really do is look at who who else can I bring on to help? How can we share in the responsibilities?

What things can I refer out like? How can I utilize my teammates? I do have to give a quick shout out to Lisa yesterday because I had a A listing and I got there for Photo Day and we had bombs at a day forward. It was it was just a crazy week, but they were just beyond not being ready. And I was kind of freaking out. And Lisa, I called Lisa. She drove up from Dallas to McKinney to help me, like I was running around, staging, cleaning, doing stuff.

And so, again, just relying on your teammates, relying on people to help you because you cannot do it all alone. And that’s going to be the next jump is OK. You know, how do I use the people around me to make this work? Because I can’t

Do it all. Yeah. And that’s really a culture that we try to try to build here. We know how important it is to be able to trust and rely on someone else. And, you know, I am very thankful. I feel like that every person that we have in our real estate family goes above and beyond. If you call them, they would help you in a second and you can trust them. I mean, it is really unique, but very, very special.

So, you know, everybody’s amazing. And we’re so proud of you. Rachel, you did such a great job. And if you guys have any questions for Rachel, you know Chatham in or reach out to her later. But she, you know, hey. Hey, awesome job. All right. So we’re going to end that topic. I can I think you and I can sit here and talk right now all day. Reach out, but reach out to Rachel. She would love to share. All right. OK, all right. Let’s do it.

Episode Recorded Live on YouTube 4.12.21

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